21. Friends in Need: Russian Strategic Communications in Africa Before and After the Full-Scale Invasion of Ukraine
- Author:
- Christopher Babcock
- Publication Date:
- 04-2024
- Content Type:
- Journal Article
- Journal:
- Journal of Public and International Affairs (JPIA)
- Institution:
- School of Public and International Affairs (SPIA), Princeton University
- Abstract:
- Africa is becoming an important strategic hub for the Russian state as Putin’s regime faces rising ostracization elsewhere. In this paper, I analyze Russian influence in Africa by examining over 1,700 pieces of online content created or re-posted by 4 Russian embassies in Ghana, Ethiopia, the Republic of the Congo, and Tanzania between January 15 and December 31, 2022. I demonstrate that, despite new developments in Russian strategic communications, the full-scale invasion of Ukraine has mostly fed pre-existing narratives rather than drastically shifting the focus or direction of state rhetoric. All four of the embassies used in the analysis promoted narratives that depicted Russia as a revisionist power going up against a “neocolonial” West, portrayed Ukraine as a neo-Nazi puppet of the West, and attempted to contrast this with Russia’s purportedly friendly relations with Africa. The scale and intensity of these narratives exploded in the leadup to and in the wake of the invasion of Ukraine—to the extent that some embassies began to focus almost exclusively on Ukraine in their communications. Meanwhile, many African nations were willing to pragmatically engage with Russia as an alternative (or complementary) ally to the West. Using both quantitative and qualitative analysis, I show that the war in Ukraine has revealed the fault lines of Russian and African thinking, loyalty, and strategy.
- Topic:
- Foreign Policy, Strategic Engagement, Russia-Ukraine War, and Strategic Communication
- Political Geography:
- Russia and Africa