Columbia International Affairs Online: Working Papers
CIAO DATE: 10/2008
Next-Generation Media: The Global Shift
March 2007
Abstract
Next-Generation Media: The Global Shift examines the growth of the Internet and its effect on a rapidly changing topic: the impact of new media on politics, business, society, culture, and governments the world over. The report also sheds light on how traditional media will need to adapt to face the competition of the next generation media.
Resource link: Next-Generation Media: The Global Shift [PDF] - 1.4M